Tangram Hotels

Branding for a 3-star range of hotels.

BrandingDesign
Tangram Hotels
The smart three star hotel experience
Reinventing the three star model, Tangram offers the business traveler in China a modular experience in a market saturated with depressing two-star hotels and expensive five-star hotels. Tangram is about design that makes sense rethinking every step in the traveler journey to make it easier and fun. 

Completed for and with Landor Paris. 
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